Critic Reviews
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The show is predictably uneven, but when it works it’s hilarious.
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“Tires” sometimes feels like a very good idea for a recurring sketch — one that might not have needed to become a series. But it did, and if the result isn’t exactly groundbreaking, it matters, perhaps, that it isn’t trying to be.
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It walks that fine line between mocking idiocy and being just plain stupid. I wouldn’t argue strongly with anyone who finds it irredeemably dumb, but I would also be lying if I didn’t admit to laughing at the fine line that Gillis and company walk here.
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The result awkwardly straddles Gillis’ DIY ethos and grander aspirations, a visibly shoestring production distributed by the world’s largest streaming service. Concise, crass and sporadically amusing, “Tires” seems unlikely to propel Gillis into a new echelon of establishment acclaim.
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While we think there is room for Tires to grow into a decent and moderately funny workplace comedy, we don’t think there will be much of that growth during a six-episode first season. We may see a
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If you don’t find Gerben and Gillis’ juvenile, slightly retrograde brand of bro humor to be funny, that’s a recipe for tedium. If you do — and it can be amusing. .... But want for anything more, like emotional resonance or world-building or basic character development, and Tires is not your guy.
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At six sitcom-length episodes (the shortest runs 18 minutes), Tires has a small-boned feel even before getting to how flat the jokes are.
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I wasn’t outraged — the humor, like the characters, is too pointedly juvenile to take that seriously. Still, I didn’t laugh once.
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It’s a bros-will-be-bros hangout session where comedians can cosplay as working class, valorizing their hackiest and most bullying instincts as regular-guy joshing. .... If Tires doesn’t wind up feeling much like a sitcom, that’s because it’s not; it’s a vanity prize in the shape of one.