The Pitch: Season 1

METASCORE

Generally favorable reviews based on 5 Critic Reviews

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USER SCORE

Generally favorable reviews based on 4 Ratings

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6.8

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6.8	User Score Generally favorable reviews based on 4 Ratings

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Season Details & Credits

AMC | Season Premiere Date: April 8, 2012

Summary: Two advertising agencies prepare and give presentations to big clients to win their business.

Genre(s): Reality, Business, Documentary

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Season 1 Episodes

tbd
S1:E8. Autograph Collection, Marriott International: Jones Advertising & Bandujo
Air Date: June 10, 2012
tbd
S1:E7. C. Wonder: WomenKind & Digo
Air Date: unknown
tbd
S1:E6. JDRF: Muse & Bozell
Air Date: unknown

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Metascore

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Mixed:

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Critic Reviews

Rob Brunner

Apr 27, 2012

The Pitch is an absorbing look at the frustrations and satisfactions of the creative process. [4 May 2012, p.65]

Troy Patterson

Apr 30, 2012

The Pitch is like an all-you-can-eat buffet of salesmanship. Read full review

Lori Rackl

Apr 27, 2012

Television shows about advertising, like most professions, are generally more compelling as fiction, not fact. That's certainly the case here. Read full review

David Hinckley

Apr 30, 2012

There's an extent to which watching ad development becomes like watching someone write a song or a book. Unless you're in the game yourself, the result is the only part you really care about. Read full review

Hank Stuever

Apr 30, 2012

A sharply-made if slightly off-putting reality series that follows different advertising agencies each week as they compete for new accounts. Read full review

User Score

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6.8

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User Reviews

phr0ggi

Jun 1, 2012

The Pitch is essentially the reality TV version of the sadly short-lived "Trust Me" (starring Eric McCormack). Like "Trust Me", this show is a behind the scenes look at the drama that goes on inside advertising agencies during those critical pitches. Speaking as someone who's familiar withThe Pitch is essentially the reality TV version of the sadly short-lived "Trust Me" (starring Eric McCormack). Like "Trust Me", this show is a behind the scenes look at the drama that goes on inside advertising agencies during those critical pitches. Speaking as someone who's familiar with the industry, I have to say that it's quite novel to look at the processes behind the work in these agencies, especially when one considers that some of them are or have been heavy-hitters. It's quite enlightening to see that even these so-called rockstars can get it wrong from time to time.

For those folks who've never been exposed to the inner workings of advertising, it may seem a little daunting and even somewhat crazy. That said, the human interest and personality dynamics stories that take place around the advertising action do much to add an extra dimension to the show. Of course, there's the "play-along" element too and you'll find yourself thinking along with the agencies about the ideas for the campaigns.

It won't make you think deeper about the plethora of ads you see but due to the very fact that the subject is about the volatile world of the commercial creative, there's always a facepalm or a WTF moment in every episode. I totally recommend giving it a shot if you get the chance (and pick up Trust Me too).… Expand

0 of 1 users found this helpful01

PumpTop

Jun 5, 2012

The Pitch is a roving reality show with no particular single focus or cast of characters. The clients, and teams competing for their business, come and go so it's impossible to develop any real rapport with any certain group or person. This is turns out to be a strength, as many of theThe Pitch is a roving reality show with no particular single focus or cast of characters. The clients, and teams competing for their business, come and go so it's impossible to develop any real rapport with any certain group or person. This is turns out to be a strength, as many of the Creatives and Advertising Visionaries display exactly the neurotic, self-aggrandizing behavior that you would expect in this business. Almost everyone carries a tightly packaged "personal brand" that the cameras seem to kick into overdrive. Seeing all their thinly veiled insecurities materialize in self-delusion and petty ego battles squanders whatever good they might have been doing for their agency's brand. It's hard not to watch this show and reflect on the non-jobs that they violently cling to and pity the grandeur they manage to conjure to service of any brand that will have them. It's awkward, a bit sad, and ultimately as empty as the only thing that will ever come of their hard work: more advertising.… Expand

0 of 0 users found this helpful00

Seasons & Episodes

68

Series Overview
Season 2

tbd
- Season 2 Overview
  Air Date: August 15, 2013
Season 1

68
- Season 1 Overview
  Air Date: April 8, 2012
- tbd
  S1:E8. Autograph Collection, Marriott International: Jones Adver...
  Air Date: June 10, 2012
- tbd
  S1:E7. C. Wonder: WomenKind & Digo
  Air Date: unknown
- tbd
  S1:E6. JDRF: Muse & Bozell
  Air Date: unknown
- tbd
  S1:E5. Frangelico: The Ad Store & Kovel/Fuller
  Air Date: unknown
- tbd
  S1:E4. Popchips: Conversation & BooneOakley
  Air Date: May 13, 2012
- tbd
  S1:E3. Clockwork: The Hive & FKM
  Air Date: May 6, 2012
- tbd
  S1:E2. Waste Management: SK+G & The AD Store
  Air Date: April 30, 2012
- tbd
  S1:E1. Subway: McKinney & WDCW
  Air Date: unknown