The Gruen Transfer

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The Gruen Transfer

Series Details & Credits

ABC1 | Release Date: May 28, 2008
Summary: The Gruen Transfer, hosted by Wil Anderson, deconstructs advertising campaigns. A panel of industry experts analyse TV commercials -– what works, what doesn't, and what techniques the advertisers are using to make us, the consumers, buy their product.
Genre(s): Reality, News/Documentary, Talk & Interview

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