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- Summary: The third full-length release from Atlanta-based indie pop singer-songwriter Clairo was produced with Leon Michels.
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- Record Label: Virgin
- Genre(s): Pop/Rock
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Score distribution:
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Positive: 15 out of 16
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Mixed: 1 out of 16
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Negative: 0 out of 16
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Jul 29, 2024Clairo dares listeners to engage with a happier incarnation of herself while presenting observations that defy categorization: life is not necessarily happy or sad. The need for branding is a side effect of capitalism. By naming an album Charm, Clairo parodies and fulfills this requirement, mastering the music industry chess game while remaining on its periphery.
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Jul 11, 2024It begs to be listened to again and again, and to soundtrack warm nights spent ruminating or engaged in the kind of conversations that can only come late in the night. The intricacies of ‘Charm’ demand to be intimately known.
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Jul 11, 2024While listeners won’t find Brat summer-esque anthems on Charm, the album is a soothing balm, providing an understated rush that’s ultimately just as impactful. What Clairo proves is that craft is paramount and she’s primed to become one of the most revered songwriters of her generation.
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Jul 12, 2024‘Charm’ boasts a new level of maturity, its creator more poised and at ease than ever before.
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Jul 16, 2024Charm lives up to its title – not with slick, rehearsed pickup lines – but a joyous, unguarded ‘Oh god, I can’t believe I just caught myself thinking this’-type of sincerity.
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Aug 12, 2024Charm is contemplative in nature, yet its accessible lyrics paint familiar narratives whose emotion and vulnerability resonate with the audience who grew up alongside her. While some songs can easily blend together with Clairo’s stagnant hushed vocals and overall simplicity of the tracks, an eye for instrumentation displays Charm’s pristine attention to detail.
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Jul 11, 2024On the back half of the record, the production turns towards the kind of lo-fi psychedelia of Stereolab and Broadcast, Clairo embodying Trish Keenan’s detached delivery, another previously unseen aspect of her artistry she wears well. Like Sling, Charm is a grower of an album, Clairo growing with it.