Art & Copy

Name: Art & Copy
Genre: Documentary
Released: August 21, 2009
Duration: 89 min
Rating: 62
Cast: Dan Wieden, Hal Riney, Mary Wells

2009

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Generally favorable reviews based on 10 Critic Reviews

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Generally favorable reviews based on 8 Ratings

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6.5

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6.5	User Score Generally favorable reviews based on 8 Ratings

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Art & Copy

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Movie Details & Credits

Seventh Art Releasing | Release Date: August 21, 2009

Starring: Dan Wieden, Hal Riney, Mary Wells

Summary: Art & Copy is a powerful new film about advertising and inspiration. It reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolution" of the 1960s, theseArt & Copy is a powerful new film about advertising and inspiration. It reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolution" of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney and others featured in ART & COPY were responsible for "Just Do It," "I Love NY," "Where's the Beef?," "Got Milk," "Think Different," and brilliant campaigns for everything from cars to presidents. They managed to grab the attention of millions and truly move them. Visually interwoven with their stories, TV satellites are launched, billboards are erected, and the social and cultural impact of their ads are brought to light in this dynamic exploration of art, commerce, and human emotion. (Seventh Art Releasing)… Expand

Director: Doug Pray

Genre(s): Documentary

Runtime: 89 min

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Critic Reviews

Shawn Levy

It's jaunty and bright, but Pray never gets under the skin of things or ever truly questions the essence of advertising as an art or trade. Read full review

Kenneth Turan

One of the main treats of Art & Copy is that it allows us to revisit those classic ads, all of which are just as exciting now as they were when they first ran. Read full review

Owen Gleiberman

An entertaining but also oddly naive documentary about American advertising. Read full review

Mike Hale

The world may be going “Mad Men,” but Doug Pray’s documentary Art & Copy,”which is being released just five days after the season premiere of that acclaimed television series, presents a very different picture of the advertising industry. Read full review

Nathan Rabin

The film is essentially a skillful advertising-industry infomercial that speaks its subject’s slick aesthetic language. Read full review

Brian Miller

Yet however stirring these vintage campaigns and their graying creators may be for ad junkies and nostalgists, Pray fails at analysis: His film is simply a tribute. Read full review

Keith Uhlich

By the end of Pray’s skin-deep love letter, only one sweeping reaction seems appropriate: “A pox on all your houses.” Read full review

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User Reviews

LansC.

Aug 22, 2009

Brilliant. The real mad men.

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RobertK

Aug 21, 2009

I couldn't take my eyes off the screen. Visually stunning shots appear where most documentaries miss the beat and forget about the cinematography. The stories relayed in Art & Copy are both funny and intriguing and kept me hooked until the end.

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Funksatron

Jun 29, 2012

The presentation format is a series of advertising creators speaking and some ads they worked on edited together in such a confusing fashion that you often can't tell if what they're showing is the unsuccessful "before" or the "genius" after. If you've always been passionate aboutThe presentation format is a series of advertising creators speaking and some ads they worked on edited together in such a confusing fashion that you often can't tell if what they're showing is the unsuccessful "before" or the "genius" after. If you've always been passionate about advertising, you may enjoy this movie. If you've never understood why a 30 second spot that doesn't talk about a product at all will sell millions of units, I'm sorry to say the answer does not lie herein.… Expand

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